Director of Sales & Marketing

Achieve Hospitality
Role: Director Of Sales & Marketing
Location: Dublin, Ireland
Salary: €70,000 – €80,000
Work Schedule: Monday-Friday (weekend availability)
Start Date: As Soon As Possible
Overview and Opportunity
Achieve Hospitality are delighted to be partnering with a a 4-star hotel on the outskirts of Dublin’s city centre. It offers modern rooms, a fitness centre, and secure parking. Guests can dine at the renowned Bistro Bar or relax on the terrace. With easy access to the LUAS tram, it’s ideal for both business and leisure, featuring meeting rooms for up to 340 guests.
They are keen for an experienced Director of Sales & Marketing to join their team. You will be responsible for developing and implementing the hotel’s annual sales and marketing strategy. This leadership role focuses on revenue growth, guest satisfaction, and fostering long-term customer relationships to achieve business objectives.
Role Responsibilities:
Sales Growth & Business Development
- Develop, implement, and monitor the annual Sales & Marketing Plan.
- Manage a portfolio of corporate, MICE, business groups, airlines, tour operators, and leisure accounts across local, regional, and global markets.
- Identify and secure new corporate and leisure business, aligning with the hotel’s revenue goals.
- Lead RFP processes alongside the Cluster Revenue Manager to maximise contract acceptance.
- Achieve budgeted sales targets across key segments including corporate groups, consortia, conference bookings, tour series, and airline sales.
- Drive M&E (Meetings & Events) sales with a focus on maximising food and beverage revenue and room hire rates.
- Support food and beverage sales, particularly within the restaurant and bar.
- Develop new business through strategic sales initiatives including networking, proactive campaigns, sales missions, and trade shows.
- Leverage the Hilton International brand and global partnerships to optimise business opportunities.
- Analyse market trends through competitor SWOT analysis and adjust strategies accordingly.
- Represent the hotel at trade shows, networking events, workshops, and sales missions both domestically and internationally.
Marketing & PR
- Develop and execute marketing plans across digital and offline channels to support revenue growth in rooms, MICE, and F&B outlets.
- Manage the hotel’s website strategy, including content, SEO, PPC, and digital marketing initiatives.
- Oversee offline marketing and PR campaigns, ensuring maximum exposure and brand positioning.
- Develop and promote new packages and services to drive positive PR and media coverage.
Candidate Requirements:
- Extensive experience in hotel sales & marketing in a similar leadership role.
- Ability to prioritise and multitask in a fast-paced environment.
- Strong attention to detail and accuracy.
- Exceptional communication skills (written & verbal).
- Creativity, resourcefulness, and the ability to think strategically.
- Ability to manage projects from inception to completion.
- Professional, polished, and approachable demeanour.
Benefits:
- Competitive salary – €80,000 circa (dependant on experience)
- Performance-based bonus
- Wellbeing payment
- Pension plan
- Bike-to-work scheme
- Employee discounts & assistance programs
- Gym membership & food allowance
- Company events & networking opportunities
- Sick pay allowance
How to Apply:
To apply for this role, please send your CV/resume to laura.iveson@achievehospitality.com